15 Sure-Fire Ways to Measure Success In-person events are coming back strong, so how do you get the most out of your conference investment? Defining what success looks like is step-one for any marketing initiative. Here are the metrics that we use at ScrappyAF to...
17 Proven Tactics for Boosting Conference ROI These are the tactics that I use to help the companies I work with to absolutely dominate their competitors at conferences (for a fraction of what the “big boys” were spending). Follow these tactics to get more leads, more...