About Us
Marketing consultancy supporting mid-stage B2B companies with between $1M and $10M in annual revenues.
Consult UsContact Info
- Santa Rosa, CA
- 707.292.7325
- Results@ScrappyAFmarketing.com
- Week Days: 09.00 to 18.00 Sunday: Closed
Scrappy Marketing Assessments give you more
- Are you getting the most out of your marketing dollars?
- Is your marketing performing well relative industry best practice benchmarks?
- Are you leveraging strategy and creativity to outshine your competitors?
- Are you making traction or just making noise?
- Do you have the metrics and reporting to measure and refine your campaigns and strategies?
Scrappy Marketing Assessments give you more than just gap-analysis and performance benchmarking. We look into every aspect of your marketing operation and provide you a customized, prioritized roadmap for optimizing your marketing performance.
Components of Scrappy B2B Marketing Assessment:
- Brand positioning and competitive opportunity analysis
- Case studies and testimonials review
- Website and landing pages and SEO review
- Thought leadership and content marketing review (process and outputs)
- Content marketing review (content and efficacy)
- Social media channels review
- Public relations review
- Brand positioning and competitive opportunity analysis
- Prioritized, budgeted and LOE estimated.Brand and trade-dress review
- Pipeline efficacy review
- Sales enablement (tools, processes) review
- Presentation materials audit (solution collateral and sales decks)
- Comprehensive marketing collateral and presentation review
- Internal messaging, employee engagement, mission/vision/purpose review
- Public relations review
- Brand positioning and competitive opportunity analysis
- Lead generation review (quality/quantity and conversion)
- Conferences and events review (strategies and tactics)
- Customer journey audit/ Lead nurture and conversion flow review
- Sales support, sales enablement and prospect engagement review
- Advertising analysis (channel, content and efficacy)
- Vendors and contractors pricing and performance review
- Metrics and reporting review
Converting Marketing from a Cost Center to a Profit Center
Get the most out of your marketing spend by increasing the volume, value and velocity of leads coming into your business. We will help you identify and capitalize on the most cost-effective channels and strategies for building your pipeline.
Want to talk?
If you want to talk about ways to leverage scrappy strategies to gain better market visibility, we welcome your call. Click below to set a time that works for you:
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